We Have Female Fans Now!

Unknowingly, the LOL culture had slowly crept into society.

Upon seeing a gorgeous musical instrument was displayed inside a glass cabinet, a random passerby said, "Look, it's a Sax!"

The person beside him was baffled. "I thought Sax is a car brand?"

"Idiot, that's Lexus!"

"Lexus? Isn't that one of the regions in LOL?"

"For God's sake, that's Noxus!"

A game needs to foster its own culture and an established culture needs its followers. Take the NBA for example. The NBA system has successfully promoted the game to every corner of the world and spawned many basketball enthusiasts who were crazy about the sport.

The number of people who play E-games is definitely comparable to that of basketball. Yet, why is E-sports unable to replicate the success of other world-class sports?