Chapter 146

Tic Tac mints are named after the sound their container makes.

In 1970, Ferrero was looking to replace "Refreshing Mints" as the name of its now iconic mini mouth fresheners. Instead of going with a similarly straightforward approach, the brand says the name we all know now was inspired by the tic and the tac sounds heard when you open and close the little plastic container the mints come in.