Reasons ???: Reunion (4)

The seed business at the mage alliance is growing at a large scale. Ever since the people saw the large fruits and vegetables they could produce from the magic seeds, the orders immediately toppled overnight, and the demands grew to a point where the whole mage department had to relocate to the countryside so that they could mass produce in order to cater future demands from all over the empire. 

But as their magic seeds became more and more popular, counterfeits began to increase in the market as well. Ivy knew this was inevitable, and she had already made countermeasures where the public could only buy the magic seeds from official sellers. (AKA, Jones royal market - the market owned by Cynthia's father)