challenges

there are many people like bows and horses.

when they saw the creation of the game world on the website of youxing electronic entertainment, they were eager to join in and sign up to learn to make games.

it's cool to just imagine that you can create an electronic world.

but not many people really dare to practice.

most of them also have jobs and do have families.

in this era of bubble bursting, they dare not gamble, they do not have extra time to do other work, so they can only suppress this impulse in their hearts.

they were actually waiting, waiting for the first person to eat the crab, but they themselves did not dare to take that first step.

at the same time, the new week's sales records once again came to takeyuki's desk.

he picked up the data and began to study it seriously.

so far, after three months of sales, the sales of game consoles have exceeded 300,000, which greatly exceeds the prediction of zhu youxing.

at first, he thought that the game console could sell 120,000 units in the first three months

after all, people in this world don't fully understand video games, and they need a certain amount of time to settle down.

but perhaps the low-price strategy has played a big role, and several of the top quality games, coupled with the already cheap game consoles, open up the market more easily than expected.

in order to block their children's noisy mouths, many parents spend some money on a game console and one or two games for their children.

there are also children whose savings alone for a few years are enough to buy a game console, and do not have to rely entirely on their parents.

after word-of-mouth fermentation by the people who purchased it, it quickly swept through the tokyo metropolitan area and its surrounding areas in three months, becoming a symbol of fashion, and began to spread rapidly to more regions.

the weekly sales of red and white machines in the latest week have reached 40,000 units, which has completely surpassed the first week of game console sales, and looking at this trend, it will only rise and not fall every week.

along with that, the game's sales figures are also increasing rapidly.

contra and dragon quest also exceeded 200,000 sales.

tetris is also hovering around nineteen thousand, and the bomberman with the fewest other games has sold 120,000 copies, which can be said to be gratifying.

the next week is the release date of the next game, red fortress, and many players are ready to buy the money in their hands.

for this sales data bamboo youxing is still quite satisfied.

the company's reserve funds are already quite sufficient, even if it is now to form a super team of hundreds of people to make a large game.

but not yet, the game industry is not mature enough, the game industry related talents are not much, now to do large games, i am afraid that most of the money and time will be wasted in useless places.

the most important thing is to find a way to make the industry bigger, and now it is just the beginning.

let's implement the game producer training plan well, and it is estimated that in about two or three months, the first programmers and producers who will make games can be trained.

after these people gradually mature, the number and scale of games on the market will expand rapidly, and then wait a year or two for the entire industry to gradually mature.

at this time, many super classic big-scale production games of later generations have appeared in the mind of takeyuki.

for example, red dead redemption, god of war, and so on.

hey, i really want to play these games, but unfortunately not yet.

even a full-fledged game engine hasn't been developed yet.

just as takeyuki was imagining a beautiful vision of the future game, a slightly urgent knock on the door sounded.

takeyuki pulled his thoughts back and said, "please come in." "

"president takeyo, please look at this!"

a man in a straight suit walked in, a man named yasutaka natsume, the general manager of the marketing department of the company that had just been established for a short time.

this is an executive that matsuhashi recruited through the headhunting company.

he used to work for a machinery manufacturing company, but after the bubble burst, the company almost collapsed, and the employees began to look for a way out, and then he was dug up by matsuhashi shigeru.

his business ability is good, and his previous decisions have helped the company through several difficulties, but it is true that the company itself has insufficient development potential, and eventually it is eliminated by the market, and he can only find another home.

when he learned it was a startup, he didn't want to come around at first, but he barely hesitated when he saw the company's sales figures for the first two months.

during the time he came to the company, he and daejeon zheng built a marketing strategy and framework together, and now the game console and game sales speed is so fast, he has a credit.

natsume yasutaka went straight to takeyuki's desk and placed the two documents on his desk.

one of them is a newspaper from economic news today, and the other is a screenshot from the internet.

takeyuki picked it up curiously, and then quickly locked his eyes on one of the sections of the newspaper.

that was a relatively prominent advertising position for newspapers.

if he remembered correctly, the advertising space cost ten million yen a week, which was more expensive than a television commercial, and when he heard the price, he immediately gave up advertising in the newspaper.

at this time, an electronic device appeared in this advertising slot.

The device had a simple gray square shell, and then there were two handles, and on that handle, Takeyuki saw the buttons that were very familiar to him.

on the left are four buttons, up and down, left and right, which seem to represent four arrow keys, and on the right are three buttons arranged in triangles, and the colors of the three buttons are distinguished by red, blue and yellow.

'THE MOST ADVANCED AND HIGH-END ELECTRONIC ENTERTAINMENT GAME CONSOLE PRODUCTS: PN TYPE ELECTRONIC GAME CONSOLES ARE HOT AND READY FOR SALE! '

IN ADDITION TO NEWSPAPERS, THERE IS ALSO AN ADVERTISEMENT TAKEN FROM A PAGE ON THE INTERNET, WHICH IS ALSO ADVERTISING THIS PN GAME CONSOLE

"president takeyo, someone has started to imitate our game console, and i think we should immediately dispatch the legal department to ban their sales behavior."

natsume said with a serious expression.

he's a veteran of marketing.

when there is a product on the market that is very similar to his own home, it means that the user will be immediately diverted, and at this time natsume yasuru knows that there is only one way to solve the problem to a certain extent, and it must be fast!

that is to warn the other party in the form of patent infringement, and at the same time be prepared for a long-term lawsuit, which can slow down the pace of the opponent.

nowadays, the development of youxing electronic entertainment is on the rise, and if the same game console competes with itself, it will definitely be a big trouble.

natsume yasukyu took this matter very seriously.

in his imagination, when zhu youxing saw this news, he would probably be nervous, after all, he looked like he was only in his early twenties, which was normal.

it's just that he was shocked to find that after reading the news, zhu youxing was not nervous or panicked, he looked like he was... some excitement?