On the brink of conquering his world, The Demon Lord was ready to fire his finishing blow towards The Saint and her allies. But before he could do so, he died. 

Now, being reincarnated in the country called Japan, a boy remembers his past life as The Demon Lord. Determined to correct his previous failing, he starts his journey to domination by starting a… Help Club?

The Help Club President is a Demon Lord

"We did it, Mimi-san! Everyone was stunned, of course, in a good way! And to top it off, you made that lecherous Kiba-kun faint!" 


Sanaka grabbed Mimi's hands and jumped up and down on the sand. 


"I d-did it, right? E-everyone noticed me… So, can I change now?" 


Mimi slowly turned her head toward Sanaka. Her eyes were on the verge of tears. 


"No. Definitely not. You'll wear that for the rest of the day!" 


Sanaka drew her face closer and squinted her eyes at Mimi. 


"M-mimi! W-what is that you're wearing?!" 


Hana pointed at Mimi. Sanaka heard Hana and backed off to let Mimi confront her sister. 


"Hana-nee… I declared war, didn't I? This is what I was willing to do to get everyone's attention and not just be in the background—" 


"You… you made Kiba-kun faint! He didn't even have a reaction anywhere near that when he saw me…" 


Hana glared at Mimi for a brief moment. She then quickly knelt down beside Kiba and checked up on him. 


Chapter 103: Make Believe