Chapter 863 Nolan's New Project_2

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Warner Bros. Studios, "Interstellar" studio.

Martin, Nolan, Annie-Hathaway, and Jessica Chastain, dressed in formal attire, stood in front of a black backdrop, allowing a photographer from "Time" to take pictures.

This sci-fi blockbuster was scheduled to premiere in mid-July, with three major production companies, DreamWorks, Paramount, and Warner Bros., going all-in on promotion. The barrage of TV and internet advertisements touted it as "a poetic journey through space and time," among other promotional hype.

As for the actual behind-the-scenes footage, it was an essential part of the marketing for every Nolan film.

Things like planting hundreds of hectares of corn and using his daughter's name as the film's codename were typical marketing ploys by Nolan.

Warner Bros. had contacted "Time" magazine, arranging for Martin, Nolan, and the other four main creators to be featured on the cover of the July issue of "Time."