"Before shooting the puppet show, we practiced for two full months, but Duke was still not satisfied with the results of our rehearsal, again and again, Nami and I..."
On the nbc television morning show "Today Show", Tom Cruise, Naomi Watts and Catherine Zeta Jones are working hard to promote the film, revealing the secrets of the filming, although the first audience of the film The crowd is a nostalgic crowd, but just like hype about the fake relationship between Duke and Zeta Jones, the crew is also actively seeking more audiences.
Sitting at the dining table opposite the TV, Duke ate the breakfast left by his mother unhurriedly. There was a knock on the door outside, followed by the voice of Tina Fei greeting the servant, and then the female assistant walked into the restaurant. .
"Sit, Tina."
Duke pointed his finger at the opposite chair. Tina Fei took out the folder from her bag, sat down, glanced at the three leading actors who were still advocating the film on the TV, and opened the folder, "Duke, Yesterday's single-day box office statistics have been obtained."
Putting down the coffee cup, Duke swallowed the food in his mouth, "Tell me about the three new movies."
"Friday twenty-four-hour box office statistics." Tina Fei glanced at the numbers on the file and said, "Paramount Pictures' "Star Trek: First Hit 10±," 2812 theaters, 9.87 million US dollars! Miramax's "British Patient" 268 theaters, 950,000 US dollars! Our "Chicago", 100 theaters, 980,000 US dollars!"
"$9,800 for a single-day museum?" Duke flicked the cup slightly. "Not bad, higher than I expected."
In view of the pre-publicity of the film and the reputation that "Chicago" has accumulated over the years, the single-library box office of the film will inevitably explode in a small range, according to the estimates of Duke Studio and Warner. The box office of the film for the first three days of the first weekend should be more than US$20,000. Today, the first day is $9,800. Generally, Saturday will be higher than Friday. The box office of the first weekend can hit the US$30,000 mark. .
Inferring from this situation, 100 cinema chains will inevitably fail to meet market demand.
Thinking of this, Duke said. "Tina, other statistics."
"Star Trek: First Strike" has an average attendance rate of 21.3%, and an audience praise rate of 67%. Several analysts believe that its box office will plummet after the first week; "The British Patient" appears. The rate is 39% and the audience praise rate is 82%. There are too few theaters and the situation is not clear; the attendance rate of "Chicago" is 79.5%, and the audience praise rate is 9%. 16. The audience's reputation is overwhelming. Market analysis agencies believe that if we expand the show, the box office is likely to usher in rapid growth."
Expand the show?
Then we have to communicate with the theater line. These are all in a hurry. Duke asked again, "What about the audience?"
"Yesterday, the 210,000 audiences who walked into the "Chicago" movie theater accounted for about 70% of the audience over the age of 40, and less than 20% of the student audience, and the older audiences basically gave the film good reviews. ."
The movie theaters are limited. The area invested by theaters is also limited, the first thing I thought of watching movies. Often they are also "Chicago" musical lovers or more die-hard supporters of Duke and Tom Cruise, and the audience is relatively limited. This way, it is possible to avoid non-genre film fans or blind ticket buyers from entering the " "Chicago" movie theater, which formed a super high audience reputation in the early stage, coupled with the promotion of publicity, is enough to arouse the appetite of many people.
The vast majority of the audience in the world. When you see a movie that you think is wonderful, you will always recommend it to people around you, and those who accept the recommendation will often form preconceived opinions, which will further spread the good reputation of the audience, and the movie is not an unknown generation. On the contrary, it has been hyped in many ways before. If the market is accumulated to a certain stage and the film expands, it will explode with huge energy.
This can be said to be the most suitable way to publicize relatively niche films.
"Chicago" itself is quite well-known, and there are many favorable factors to bless it. The quality of the film is absolutely guaranteed. By Saturday night, more than half of the 100 theaters even had rare full seats.
"Hello, this is Emperor Entertainment..."
The public contact number of Emperor Cinemas has been ringing since the daytime. "We have already learned your urgent request. Emperor Entertainment will coordinate with its theaters as soon as possible. "Chicago" will be released in more theaters as soon as possible. It's in theaters."
"Hello, this is Emperor Entertainment... Do you want to ask when "Chicago" will be released in Yanakos City? Sorry, sir, we don't have any..."
"I..."
The words were not finished, there was a curse on the opposite side, but the staff of Emperor Entertainment are used to it today. Many impatient viewers heard that the film will not be shown in their city for the time being, and they often leave a few unkind words, because they A little anxious.
On Sunday, the situation was not alleviated, and some even appeared on the live news broadcast of n.
In New York and Chicago, at the gates of several theaters showing "Chicago", there are quite a few older audiences holding up signs with letters written on them. Their purpose is only one-I hope those phone calls will be booked. The ticket holder can transfer the ticket to them!
The reporter also interviewed some of them. Someone said, "The friends around me already watched the movie yesterday. It was great. I am a lover of musicals. I can't wait, but there are no tickets in the theater. Today's tickets are all in advance. It's sold out. I don't want to wait any longer. I hope someone who gives up will transfer the ticket to me."
"Chicago" lacks votes, serious lack of votes! Its movie tickets are in short supply!
Everything is revealing such news to the audience. Many people who have watched it can't help but wonder how hot the movie will be before the tickets will be sold out, and there will be people standing in front of the theater asking for tickets?
Not only are the older audiences, but over time, the good reputation has gradually spread to those young audiences who pay attention to the film because of the pre-publicity. These people are Duke and Tom Cruise and Duke and Zeta? Jones's biggest audience for gossip news.
Although the film certainly cannot attract young audiences like science fiction and action movies, the film crew has used almost all the methods available at this stage, and it can impress many of them.
Among them, Naomi Watts and Catherine Zeta Jones also walked into New York University on Sunday, and staged a popular song and dance show with the school's musical troupe, which attracted the attention of the teenagers.
"They themselves look more beautiful than the poster!"
The Internet has long been rooted in the major universities in North America, especially the Ivy League schools are more closely connected. Discussions arose at the forum of East Coast colleges that day.
"I'm Zeta Jones' back dancer, she is so sexy, singing and dancing are really great, I think she is more attractive than Julia Roberts."
"I don't know what kind of performance they will have in the film. I really want to see it, but I can't buy tickets."
"Yes, I can't buy tickets. I called several theaters and the tickets were all sold out."
"Tickets are selling so fast, the movie must be very popular..."
At the Santa Monica Commercial Plaza in Los Angeles, a publicity event had just ended. Anthony Minghella came out and got in the car that had been waiting here.
"How much did Warner Bros. invest in the publication of "Chicago"?"
Anthony Minghella asked Harvey Weinstein next to him, "He has created such a big momentum."
"I heard that at Duke Rosenberg's request, they put out 15 million US dollars for publicity." Harvey Weinstein was very calm.
"The production cost of 25 million U.S. dollars, the announcement of 15 million U.S. dollars!" Anthony Minghella twitched, "Aren't they worried about losing money?"
"Don't forget, the director of the film is called Duke Rosenberg, he has such market value." Harvey Weinstein motioned to the driver to drive, and then said, "Chicago was available in 100 theaters on Saturday. $1.25 million!"
Speaking of this number, even Harvey Weinstein trembled. It was also a genre film, and it was also shown on a small scale. The 268 theaters of The British Patient only had a box office of $970,000. The two sides are obviously not of the same level. On the existence.
He glanced at Anthony Minghella, and suddenly realized that when it comes to playing with the so-called artistic methods, the three Duke Rosenbergs combined may not be as good as Anthony Minghella, but they have to. And to grasp the needs of the market, he believes that ten Anthony Minghella is not Duke Rosenberg's opponent.
His strategy for "The English Patient" is to hit the Oscars, but why hit the Oscars?
Harvey Weinstein knows more than anyone the actual purpose of Miramax, which is just for commercial profit!
Maybe after this year's Oscars, I can find Duke Rosenberg for a cooperation? He naturally had this idea, but it was fleeting, because judging from the current response of "Chicago", the other party is likely to be a strong competitor of "British Patient" at the Oscars.
I should think about how to discredit Duke? Rosenberg and his "Chicago" now!
In the office of the amg cinema line headquarters, the new CEO Paul is looking at the data in front of him and thinking, opposite him, Lynch, who has just been promoted to the deputy general manager of the cinema line department, is also looking at the same data.
Paul suddenly raised his head and asked, "How many theaters are currently showing "Chicago" in amg?"
"There are only 10." Lynch also raised his head and said solemnly, "But only these 10 theaters, this weekend as of 3 o'clock this afternoon, have brought in a box office of $285,578."
"It seems that Duke Rosenberg's genre film should not be underestimated."
What kind of choice should be made now is actually not difficult at all, Paul said, "From tomorrow, we will invest part of the vacant theaters on "Chicago". If it can maintain a single box office by next weekend High level, then pu