Something very interesting happened online regarding Qinghe Film and Television; during the heated yet unpremiered promotion of No Man's Land, the third work of Zhang Ming after joining Qinghe Film and Television, "A Chinese Odyssey," had already released its costume photo posters…
In the posters of No Man's Land, the styling of Liu Erbao, Chen Da, Li Shuaizhen, and others amidst the yellow sand desert amazed a group of people. Everyone was waiting for No Man's Land to premiere next month; No Man's Land hadn't come yet, but the promotional posters for the costume reveal of another movie had already arrived…
The male lead King Treasure was an unknown extra, but the female lead Fairy Purple Haze was none other than the currently most popular actress, Xia Yuting. With the rise of fan economy, just Xia Yuting alone was enough to generate half of the movie's buzz.