Chapter 552 Hell is a playground_2

Not only is he the face of the League, he's also the spokesperson for several sponsors, and has to lead his younger brothers at Reebok in various events.

When Reebok's event began, some of the older media folks couldn't help but marvel at the GOAT's enduring influence on the brand.

Back in the day, there were hardly any players wearing Reebok at the All-Star weekend.

And now?

Setting the GOAT aside, there are rising stars like Westbrook and Curry after him.

In contrast, look at Nike, with Kobe and James, the two leading figures, being suppressed by the GOAT.

They lost a playoff series right before the lockout that they absolutely couldn't afford to lose.

Bill Simmons likened the Evil Empire's failure in the 2010 Western finals like this, "As a sports fan, you know not all defeats bring the same pain. The Lakers' loss in 2010 was like someone beat you up, then seduced your wife, and posted a video of them screwing on Pornhub."