553

They should have known these negative public opinions would wash away years of marketing and promotion surrounding Durant, and would put immense pressure on Durant, leading him to do things the "Son of America" wouldn't do.

Yu Fei did not understand this move, so he contacted a friend outside the circle, Marvel's President Kevin Feige, to inquire about it.

Feige knew little about basketball, but he cleared up the confusion for Yu Fei with a simple example.

In the 90s, Marvel turned its eyes to the movie market and loaned out its famous superhero characters to various companies to make movies, receiving some dividends in return. By 1996, Marvel was on the verge of bankruptcy. To revive its fortunes, Marvel sold the film production rights of the extremely popular Spider-Man to Columbia Pictures, a subsidiary of Sony.

Years later, the rights to Spider-Man still lay in others' hands, while Marvel's own film industry had entered a phase of growth.