Chapter 329: Rainbow-coloured clothes

On the huge catwalk, rows of beautiful models are standing in the centre of the catwalk, wearing all kinds of beautiful clothes.

Along the sides, there are also hanging all kinds of delicate half-man-high small flags.

Embroidered on these small flags are the logos of all the businesses participating in the clothing exhibition.

However, it was clear that in those days, most clothing manufacturers did not have the sense to design a business icon.

So many people just wrote the name of their store on it with a brush.

Some even didn't have an official name, and basically just wrote something like

'Old Wang's Clothing Store' or "Jinxin Clothing Factory". It can be said to be quite simple.

Gu Chen's "Neishang Yuyi" was mixed in at the moment, but it stood out like a crane in a flock of chickens, and it looked particularly eye-catching.

Many people noticed that Gu Chen's shop sign seemed particularly nice.

They even took the initiative to squeeze under the beautifully crafted banner to admire it more closely.

There was no way around it, brand awareness in those days was not yet as prevalent as it would become in later generations.

As for how to market a business specifically, people were equally clueless.

To outsiders, it seemed like Gu Chen was going to the university to find an old professor.

It was still acceptable to write a plaque for one's own shop.

But spending a large sum of money on designing a logo, slogan, printing brochures, and painting his own billboards.

He even designed a uniform for the salespeople in his store.

And things like pre-job training.

This is completely incomprehensible to many people.

It is indeed the behavior of a fool who has money to spend but no place to spend it.

Originally, many manufacturers who also came to the exhibition.

Before it started, they were thinking of laughing at this competitor who was not very good at thinking.

But now, looking at the crowd gathered under Gu Chen's small flag,

they couldn't help but feel a little dazed when no one cared about their flag.

Some people even found it surprising that a few of them were holding cameras.

At the moment, they were even doing business charging for group photos.

One dollar for a photo, which is quite expensive nowadays, but even so,

There was still a steady stream of people willing to take a photo with the beautiful logo on the Gu Chen family side.

There was nothing they could do about it. Although there were many clothes at the exhibition, after all, the Haicheng organiser was also hosting it for the first time.

Not to mention the pork, even this piglet was pitiful, and it was true that it had no experience going up and down.

So in terms of the specific situation, the entire exhibition actually gave Gu Chen the feeling of a large supermarket in the future.

Plus, the exhibition area rented to each merchant was set up along the side, making it a large indoor pedestrian street.

The only thing that was most distinctive was the red carpet runway in front of them.

Plus, everyone wanted to find the most beautiful background for a group photo.

Looking left and right, it was the most luxurious in the entire venue.

In the end, everyone ended up running under the banner of Gu Chen's clothing store.

And seeing this, Gu Chen's heart was simply overjoyed.

In the past, no one wanted to take the beautifully printed flyers that were handed out.

But now, everyone who has their photo taken will treasure it.

Especially for a grand event like Haicheng, everyone will have a shared memory of the future.

And in their memories, there will be a shared background.

That is their own 'Neishang Yuyi' clothing store.

Just the publicity effect of such a photo.

It is better than hiring someone on the street to hand out a hundred brochures.

If he hadn't brought his camera with him, Gu Chen would have been tempted to offer to take pictures for free.

'Now, please enjoy the first group of beautiful women's clothing show.'

As the host's voice fell, three young girls wearing blue long dresses appeared on the stage.

The three young girls looked very pure and shy, and they looked like students from some college.

Although they were on a catwalk and seemed to have practiced hard, their movements were a little constrained.

However, even so, it still could not hide the enthusiasm and cheers of the crowd below.

'So beautiful!'

'So beautiful!'

'Ah, ah, the first beauty on the left, can I chase you?'

A scream from the audience made the three girls blush.

Gu Chen, however, was not carried away by the enthusiastic atmosphere.

The girls on the catwalk were indeed beautiful, but the clothes they were wearing were unimpressive.

The blue long dresses could be seen everywhere, and they were obviously old styles that hadn't been improved upon.

Even Gu Chen had seen people wearing the exact same ones on the street a few times before.

And no matter how he looked at it, he felt that there was something awkward about the way they moved.

After thinking for a while with his chin in his hands, and after being reminded by Ji Pianran next to him, he suddenly had an epiphany.

The long dresses that these models were wearing for the exhibition actually didn't fit at all.

It was obvious that the Jinxin Clothing Factory had provided unisex sizes, rather than custom-made clothing for them.

'Okay, now, I declare the second group of outfits ready to go on the catwalk~'

As the host's voice fell, the second group of young girls followed and walked onto the catwalk.

This time it was a white short-sleeved shirt.

The shirt did not have any embellishments, and although it looked much more fitted than the previous group, it should also be very comfortable to wear.

But in Gu Chen's opinion, this time it was most likely the work of the clothing store.

But in terms of actual style, there is still not much improvement, and it is actually no different from the mass-market products sold on the street.

Then came the second group, the third group...

'Pian Ran, before I was actually worried about our clothing.

Participating in the exhibition with others, will it be too competitive, but until now I just realised.

Wife, you are simply a design genius, you were born for this industry.

Just these guys who 'follow ancient teachings' actually want to compete with your designs.

This is simply impossible. It seems that today is destined to be a big sale for our clothing store!'

Gu Chen, a little excited, hugged the nervous Ji Bianran next to him, began to spin in place, and laughed loudly at the same time.

'What are you talking about? There are too many people here now, hurry up and put me down.'

At this time, Ji Bianran's pretty face could not help but blush with shame. She didn't expect Gu Chen to be so bold.

He actually picked her up at the exhibition.

Although at the moment, the attention of everyone around them was basically focused on the catwalk.

But for her, it was still inevitable to blush in the face of such an intimate act in front of so many people.

However, Gu Chen didn't care about any of this. Besides, he was hugging his wife, which was not illegal, so naturally he had every reason to do so.

However, while the couple were having a sweet fight, with the host's introduction,

the models wearing the clothes from the store 'Neishang Yuyi' they belonged to, finally stepped onto the catwalk at this moment.

And in the next second, the crowd below could hardly help but burst out a cheer a thousand times louder than before.