But who?

The morning light in Country A ushered in a new day. The sun was brightly calm, people moved about their daily morning routine then like a storm the news of the Brown family hit the news and social media in a tidal wave.

Breaking News: " The Brown Enterprise linked to the production of substandard products".

"Government begins investigation on The Brown Enterprise over substandard products threatening the safety of the masses"

Just in: "Victims of The Brown Enterprise counterfeit product cries out for help".

Financial Report: "Brown Enterprise shares plummets by 60% over substandard products charge."

"Law makers pressing charges against The Brown Enterprises over substandard products."

Within few hours, news channels, blogs, and social media platforms erupted in a frenzy drawing millions of viewers who sat on the edge of their seats, ready to devour every aspect of the scandalous detail.