Antonigiggs

Richard Maddox, a once-promising football prodigy, dreamed of becoming a star. But just as his dream was within reach, it was abruptly shattered when he banged his head on the goalpost, fracturing his skull. Forced into early retirement, Richard vanished from the public eye.

People thought Richard Maddox was done for. However, no one expected that during his unconscious state, his spirit detached from his body. He drifted through time, witnessing the world of football from the perspective of a ghost. It was strange, unpleasant, yet exciting. No need for tickets or travel—he could simply fly.

England, Italy, Spain, Germany—the best football countries in Europe—and even the passionate South America, the energetic Africa, and the growing Asia—Richard observed the rise and fall of football giants, all from the sidelines.

However, watching football from the other side was quite different from experiencing it live. He missed the cheering, singing, and chanting with the other fans. No one could hear him now. No one could watch football with him. He was... alone. 

Just as Richard was about to be bored to death, his soul was sucked back, and he realized that only an entire year had passed.

'Interesting,' he thought, laughing. “I could bet, invest in companies that will succeed in the future, and get rich. Bitcoin, I'm coming, baby.”

but who could have guessed that Richard would dive so deep into the world of football—From owning a single share to testing the waters as a scout, trying his hand as an agent, and eventually stepping into the world of coaching, before finally diving into the realm of football club ownership. 

It has truly been a full spectrum of football, the highs and the lows. Join us as we welcome Richard Maddox!

Football Dynasty

In fact, during the Swales and Lee era, they invested heavily in various aspects, such as signing star players, stadium investments, commercial partnerships, and more.

The document about Champs Cola, or Manchester United's partnership with Coca-Cola in 1993. Coca-Cola, a global leader in the beverage industry, became Manchester United's official soft drink sponsor, further expanding the club's brand presence.

The next page is about how Manchester United expanded their brand by adding branded wines, lagers, and champagne to their portfolio. Additionally, financial products like insurance, loans, and credit cards were introduced under the MU Finance brand.

Richard then explained, "It's about the commercial relationship between Manchester United and its fans. They track fan needs through research and strengthen ties by providing opportunities to purchase club-branded products and services. So, they don't just randomly search for and accept sponsors."

Small Steps, City in the Next Five Years