Syouma sat in a private lounge, the city lights of Tokyo stretching out endlessly outside the glass windows. His black fedora cast his face in shadow as he sipped a glass of iced coffee, scrolling through his bank balance.
147 million yen.
Not bad. But a long way from a billion.
His phone buzzed.
Tsuki:
"I don't even want to ask how you made 65 million out of some random coin."
Syouma:
"Good. 'Cause you'd only get a headache."
Tsuki left him on read.
Syouma laughed, but his moment of triumph was short-lived as another message came in.
Unknown Number:
"You're getting famous, Merchant. But can you sell something that doesn't exist?"
Syouma's eyebrow rose.
"Depends. What's the product?"
A response arrived in a jiffy.
"A name."
The Mysterious Request
Later that night, Syouma met the sender of the message—a gray-suited, tall man in the back room of an upscale club. His face was calm, expressionless.
"Ever heard of Ichiro Dazai?" the man asked.
Syouma shook his head. "Nope.
That's the problem." The man leaned forward. "Dazai was a top underground investor in Japan. But ever since his accidental disappearance, his name faded away. His rivals erased his legacy. Now I want you to bring it back to life."
Syouma's smile expanded. "So you don't want me to sell a thing—you want me to sell a person's reputation?"
The man nodded.
Syouma tipped his fedora. "Now this is interesting.
The Rebranding of a Ghost
Step one: Fake Demand.
Syouma created multiple online accounts, each pretending to be different high-level investors, CEOs, and old-money elites. He spread whispers of Ichiro Dazai's return—articles, rumors, and "leaked" messages claiming that Dazai's influence never truly disappeared.
Step two: The Scarcity Trick.
People believe something is valuable when they can't have it.
Syouma made sure that no hint of any official record of Dazai resurfaced—only hints, whispers, and exclusivity. Investors started to ask questions, to search for clues, and to insist on access to a man they thought had vanished.
Step three: Sell the Myth.
When enough people were begging to be part of the mystery, Syouma arranged a private meeting—but not with the real Dazai. Instead, with a handpicked protégé, a man who looked the part but had no knowledge.
The invitation was:
"Ichiro Dazai's Inner Circle is Reopening Again. Admission Fee: 100 Million Yen."
What did people do next? They clawed their way in.
Syouma sold a virtual legacy for a fortune.
Syouma was walking away from the final deal when he received a call from Tsuki.
"What have you done now?"
Syouma laughed, tipping his fedora. "Just demonstrated that in this world—a name is worth more than gold.".