The glow of Ethan's laptop screen felt harsher every night. His inbox was a battlefield—endless threads, urgent follow-ups, and passive-aggressive reminders from the client. His phone vibrated constantly, each buzz a new demand or unexpected issue.
This was the cost of success.
And Ethan paid willingly.
He told himself the sleepless nights were temporary. The pressure? Just part of the journey. But the cracks were starting to show—in his focus, in his patience, in the way his coffee cups piled up next to his bed.
Late one evening, as Ethan sifted through feedback notes for the third time, Priya's message popped up:
"We need to talk. Now."
He sighed and hit call. "What's wrong?"
Priya didn't waste time. "We've got a serious problem. The client's requests keep shifting. Every time we adjust the plan, they add something else. If we don't draw a line, we're going to be stuck in revision hell—working for free."
Ethan rubbed his temples, exhaustion gnawing at him. "We'll talk to them—"
"No," Priya cut him off. "Talking isn't enough. We need to push back. Hard. Or this project will bury us before we even see the money."
She wasn't wrong—and Ethan knew it. They had walked into this deal hungry, eager to impress. But in their eagerness, they'd given the client too much control. Now, they were paying the price.
The next morning, Ethan called an emergency meeting. The team's faces on the screen looked as worn out as he felt.
"Alright, let's be real," Ethan started. "We're drowning. The client keeps moving the goalposts, and we're all paying for it in sleepless nights and stress. We need a strategy, not just reactions."
Ryan leaned back, dark circles under his eyes. "We need to charge for every new request. No exceptions. That's how real agencies work."
Marco raised his hand. "And we lock the scope. Hard deadlines, crystal-clear deliverables. If it's not in the contract, it's extra."
Ethan nodded, absorbing their frustration—and their solutions. "Agreed. Priya, you draft the message to the client. Marco, update the scope doc and timeline. Ryan, put together a formal change request process—anything new gets quoted and approved before we touch it."
For the first time in days, they weren't just reacting. They were taking control.
The next day, Ethan led the call with the client's executives. His voice was calm, but firm—a tone he'd never used before in a client meeting.
"We're committed to delivering an exceptional product," he began. "But to stay efficient and deliver on time, we need to lock in scope and timelines. Moving forward, any additional requests will be handled as separate, paid features."
There was a brief silence. Ethan held his breath, waiting for pushback.
Instead, one of the executives smiled. "That's reasonable. We appreciate the clarity."
Ethan's shoulders relaxed, tension seeping out for the first time in weeks. They had stood their ground—and it worked.
As the call ended, he looked at his team and said quietly, "We're not just building products anymore. We're learning how to run a real business."
This was the hardest lesson they'd faced so far.
But deep down, Ethan knew—this was only the first of many battles ahead.