Hipozlan

Lucas sat down: "What do you think about Hipozlan?"

Dr. Samuel leaned back in his chair: "Someone told me about it before! It's fine..."

- "How much dose do you give?"

Dr. Samuel was a little confused and rubbed his nose: "Ahhh… one pill… one pill a day."

Lucas smiled a wicked smile: "Two pills... the dose is two pills, doctor..." He said and opened his bag, taking out the promotional leaflets and spreading them out in front of him.

- "Hipozlan... the name comes from "Hip"... the Greek name for the girl who used to give wine to the Greek gods... twice a day... this will remind you about doses."

The doctor laughed spontaneously and sweetly. "I liked it. The name really comes from...?"

Lucas interrupted him "Of course... Oh my goodness... "Hip" is the gods' waterwheel... "Hipzolan" is not only a painkiller... it also contains the same formula as the sedatives used before anesthesia in operations... meaning it raises the patient's mood and calms him down, and this of course affects the BP and sugar... etc".

- "Understood, understood... but how do you know the subject of the gods' waterwheel?".

- "My father is a history teacher. We live there all the time. He smokes Cleopatra cigarettes. He has Ramses' carriage. He drinks Isis tea".

That was enough to remove the worries that were engraved between the doctor's eyebrows. He laughed loudly and asked "What's up with the conferences? You've been waiting for a while...!!".

Lucas interrupted him: "By God, there is the CCIH conference in Canada. The company is preparing for it right now."

"When is this conference?".

Lucas felt the doctor's heart sink and added, "After three months... registration, accommodation, and transportation will be at our expense."

- "So where are the invitations, logan ?"

Lucas smiled his second ugly smile: "lucas… Lucas Al-Zahar, Doctor… Honestly, I don't know whether to nominate you or not."

He said it and leaned his elbow on the desk, approaching it, trying to add a sense of intimacy to the conversation.

- "Honestly, the company focuses on the doctors who help the product. This is evident from the pharmacy withdrawals in the area. You understand, of course. In the next six months, the company is asking me to increase the sales of Hipozlan in paris and Monaco. If I achieve the required percentage, I will nominate two doctors for the conference. In the area."

-"there are no one but you and Dr. Bryan, by the way, he is going to the conference. What I learned from the pharmacies here is that

You are only prescribed Vicodin for chronic pain, sir you know that Hipozlan has a direct and faster effect."

The doctor answered him in a coquettish tone, "Only Hipozlan is a bit dangerous, especially for the elderly...and it's also expensive."

Lucas smiled:" You are the one who is expensive ... and there is no medicine without side effects, you know Dr Bryan....

Dr. Samuel fell to his knees when he heard his competitor's name and asked lucas:" What do you need ?".

- "Hipozlan sells a little."

-" But the free samples are very few?".

- "No problem with that."

He said it and took out some medicine boxes from his bag and placed them in front of him on the desk:" Is that okay?".

-"I want you to take some to the pharmacy on the corner .. Tell him from Dr. Samuel.. He'll understands."

Then he pulled a sheet of paper from a small notebook and wrote in cursive handwriting the name and address of a pharmacy.

Lucas shook his head: "No problem."

" about the conference?" Dr. Samuel asked.

"I will try as much as I can," Lucas said, then grabbed his bag and smiled. "Good day, Doctor."

Marketing Business Basics :-

1- Every client has a vulnerability that you need to discover first...

2- Smile and be confident...

3- A little praise wouldn't hurt...

4- Don't pull out everything you have at once...

Lucas knew his job well, there was no rule that would escape him. He was known among his colleagues and bosses as the man of difficult tasks. They used him with the sample of hard-to-reach doctors . He first gathered information about the doctor from the company's database, studied his withdrawals from pharmacies... estimated the size of the competing companies... read his body language... then the loophole... his weak point, which represented:

- 50% of materials...

- 45% weaknesses towards women...

- 5% unusual and unexpected...

He sneaks in through an unusual way... spreads his smile... some slackening before offering something that is hard to refuse... then applies the theory of (pressing power).

Chronic insistent insistence, similar to the monotony of a heartbeat... It doesn't stop... until the doctor gives in to the product... This is how the days passed... A boring weekly routine, similar to the routine of Sisyphus. He doesn't finish his work before eleven o'clock if he doesn't stop at the Cecil Café .

A dose of caffeine keeps him alive for another day, until he meets Yassin, the owner of the famous saying:" The referee should stop wearing black... Sadness is in the heart, not in the saying and shorts."

Yassin was just lucas's neighbor and childhood friend, the boy who played with him football in the past and now exchanging sex tapes with him later before smoking drugs together .

His attachment to coffee was eternal and fateful, stronger than the stickiness of chewing gum in pubic hair, there is no discussion about it, he almost never wears anything but plain shirts, his closet is filled with a collection that could fill the window of dolce and Gabbana, those close to him tried to dissuade him from that style that was more like a kitchen tablecloth, but alas, his hair is black and high on the front, his wrist hair is thick and he never leaves his cigarette.

He loves drugs like a voracious vacuum cleaner, especially those that increase sexual ability, a graduate of the Faculty of Law and works as a lawyer in a famous office, a man of adversity who appears Like a lamp genie, he covers himself with a cardigan, supporting him in distress and then disappearing into his world. He disappears for days and then appears to dissipate smoke.

Dscussing Paris saint Germain match results and some politics before his conversation automatically turns to women.

After Lucas finished his evening with Yassin he headed home .

The apartment was modest, exuding an intense masculine atmosphere that had not been revealed to a woman for a long time. Three rooms emanated from a small corridor, a neglected living room, a cold, dusty bathroom, and a sparse kitchen. A squalid atmosphere illuminated by 60-degree neon lights that sowed distortions in the soul.

The living room was in the middle of the apartment, in the middle of it was a table holding a small television, in front of it was a green sofa that used to seat three but no longer was, and two plastic chairs on a carpet whose colors had run away, extending an old remote control with missing buttons facing the television.

Lucas left the remote control and went to the corridor where his room was ,the room was modest, on the right was a small pre-modern bed.

next to him is an office that retains scars and drawings engraved over his academic history, his name is carved in more than thirty ways: skulls, eyes, and some band names. On the wall are two posters of Metallica and Queen, next to a large picture of drum wizard Mike Portnoy, banging his drumsticks on the drums.

This is the dream that lucas devoted half the room to, to buy a modest drum machine from his pocket money. This hobby began with the spread of stickers among students in the classrooms. Lucas went down shelter record store to search for their tapes. At first, it did not go beyond the realm of fashion (Walkman), earphones, Nike Air Pump shoes, and a T-shirt cut with a picture of a skeleton eating a child while playing!! That was enough in front of his fellow students, the first-year secondary school freshmen, to appear as a young man, until the rhythm began to flow into his mind.

It was no longer a matter of appearance. Hearing that roaring noise was shaking something inside him, an inner visitor that brought out hidden demons, made the world a different place, a movie, a life with soundtrack. He doesn't make a decision before beating his drums, asking her, closing his room and putting on a bandana and fingerless gloves, appearing like an African magician, and starting to patch things up until Aunt Margaret, who was in third floor, complained.

… That was the first room.

Lucas finished undressing before entering the second room... his parents' bedroom. It was once richly furnished: an 1980s-style bed with reflective mirrors that no longer had them, a table piled high with a large number of medicine boxes, a wide silver radio, model 1977, and an empty space where the chandelier had been replaced with a 1949 bulb.