The breeze off the Mediterranean was warm, floral, and full of possibility.
Darius stood at the balcony of a modest penthouse in Barcelona, hands resting on the railing, watching the sun dip below terracotta rooftops.
Behind him, Maya laughed with the Barcelona Social Club team as they prepared the final details for From the Dirt's first international pop-up.
This wasn't just a launch.
This was a bridge.
🌿 The Barcelona Pop-Up: "Raíces / Roots"
Hosted by one of the city's most respected private cannabis social clubs, the Raíces / Roots event was an invitation-only experience that mixed weed culture, music, art, and Brooklyn storytelling.
The venue?
A repurposed gothic chapel with high ceilings, stained-glass windows, and warm golden lighting.
Inside:
One half transformed into a grow-inspired art space, with sketches, photos, and 3D installations of From the Dirt's journey
The other half: a softly lit lounge with wood tables, curated flower menus, and From the Dirt's top strains (including Legacy, Empire Poison, and the newly debuted Clay & Concrete)
A scent wall where guests could smell terpene profiles and match them with original instrumentals composed by a Barcelona jazz trio
🇪🇸 Local Collab: Orange Tape (Spain x Brooklyn)
While in Spain, Darius was gifted rare Valencia orange peels infused in compost by a Catalan micro-grower.
The result?
A new terp-rich hybrid born from those peels and Bridge Burner's core genetics.
"It's citrusy on the front, gas on the back," the grower said. "Like sunshine with sneakers."
Maya named it:
Orange Tape – "because it's that one mixtape you keep replaying in the summer."
🧑🏽🏫 Global Education Begins: The Dirt Lab
On the last day of the Barcelona trip, Maya and Darius sat in a café tucked into a back alley, brainstorming on paper napkins.
"You know what we're missing?" Maya said.
"What?"
"A place to teach. Like for real. Not just smoke circles and tips—but a whole curriculum."
"You mean a school?"
"Nah. A lab. A creative greenhouse. Digital. Global. Free for the people."
That night, they sketched the foundation of The Dirt Lab:
A free online learning hub for underrepresented cannabis entrepreneurs
Video lessons, voice notes, PDFs, and voiceover guides from Darius and other legacy growers
Topics like:• "Grow with No Budget"• "How to Package Culture"• "Security Without Fear"• "Telling Your Story Without Selling Your Soul"
Optional downloadable zines and guides for people in areas where weed is still underground
"We give the game away," Darius said. "And let people grow their own lanes."
"We make knowledge the next seed."
📦 The Orange Tape Surprise
The night before they flew home, they sent out a surprise email to 200 longtime supporters with one line:
"Your tape just arrived."
Inside the package:• A small, matte orange cassette case• Inside: a sealed 1g jar of Orange Tape, a USB drive with an original instrumental tape, and a folded art card that read:
"Sunshine. Gas. Growth.From Barcelona to Brooklyn.One love. One light. One legacy."
🛬 Back Home
When they landed in JFK, Darius turned his phone off airplane mode.
New DMs.A full inbox.Three requests from universities asking him to speak.Two offers to turn The Dirt Lab into a documentary.
He smiled at Maya as they rolled their bags through the terminal.
"We're not just a brand anymore."
"Nope," she said. "We're a movement with a memory."