Chapter 17

For the next half-hour or so, to my pleasant surprise, things went as I had hoped. And smoother than I’d ever expected. To his credit, Ford appeared to catch on fast to the tracking data methods at WFI. His questions proved thoughtful, insightful, and bore not a hint of anything other than business. He also offered up a few solid improvements, mostly regarding wording revisions we might apply to several questions on the forthcoming study, even ways to filter some data for a more detailed analysis in key sections, and we made extensive notes for the client. I actually started to believe we might be able to work together for however long it would take to pass the account fully into his hands. At the rate we were going, I optimistically deduced I might be able to get him out of my hair for good after only another week or two.