Signed anchor party

The next morning, Ye Cheng was awakened from a deep sleep by Lin Yuanyuan.

"It's not bright yet; why are you up?"

Ye Cheng opened his eyes in a daze and saw his wife looking at him.

"Husband, I just took a test," Lin Yuanyuan said very seriously.

Ye Cheng was stunned for a moment, but then he understood. All sleepiness disappeared, and he quickly asked, "What's the result?"

"Not pregnant," Lin Yuanyuan said.

"Not pregnant? Then why didn't your period come?" Ye Cheng was puzzled and asked, "Can't it still be detected?"

"Husband, my period came," Lin Yuanyuan said.

Ye Cheng was stunned.

No wonder his wife got up so early; it turned out that her period had arrived.

What a relief!

"What, you're not relieved that you're not pregnant?" Lin Yuanyuan smiled.

"No, I mean, I thought...never mind," Ye Cheng smiled awkwardly.

Lin Yuanyuan rolled her eyes at Ye Cheng. Although they were an old couple, she was still very sensitive to the topics Ye Cheng talked about.

"Actually, it's a good thing that we didn't conceive this time. We need to prepare well for pregnancy. When we conceived Qinqin, we didn't make any preparations. She's been weak and sickly since childhood, so we need to make some changes for the next pregnancy. After your period is over, I'll take you to an expert to take care of your health."

Ye Cheng said, "So, during this time, you should avoid using cosmetics and such."

"I know; I don't use cosmetics much anyway, and I'm not used to them," Lin Yuanyuan said.

"I know. After all, my wife is naturally beautiful. Even without makeup, she is more beautiful than 99% of women," Ye Cheng smiled and hugged Lin Yuanyuan.

Lin Yuanyuan was born with very good skin. Even without much makeup, her skin was fair, smooth, and radiant. However, in the past two years, stress and overtime work have taken a toll on her skin.

Now that Ye Cheng had resigned and they had improved their lifestyle, Lin Yuanyuan's skin had regained its luster.

"You have a silver tongue," Lin Yuanyuan chuckled.

In the following days, Ye Cheng inquired about a renowned female professor at a maternal and child health hospital in Pengcheng. He heard that she was highly skilled in female fertility management and was sought after by many affluent individuals.

However, appointments with her were scarce and costly.

Fortunately, Ye Cheng had no shortage of funds.

After making the appointment, they scheduled it for more than a week later, on Tuesday, March 20th.

Ye Cheng and Lin Yuanyuan arrived at the Maternal and Child Health Hospital early and waited outside Professor Chang Ning's consultation room.

There wasn't much waiting.

Because Professor Chang Ning only saw fourteen patients per day—eight in the morning and six in the afternoon.

Lin Yuanyuan's reservation number was five.

They waited until a quarter past ten and were finally called in.

Professor Chang Ning's consultation was straightforward, mainly involving a pulse diagnosis and inquiries about Lin Yuanyuan's health.

Beside Professor Chang Ning sat a young female doctor who seemed to be her apprentice.

After examining Lin Yuanyuan's pulse, Professor Chang Ning instructed the young doctor, Li Yazhi, to give some advice.

This hands-on guidance was clearly intended for mentorship.

Ye Cheng noted the nameplate of the young doctor, Li Yazhi.

After nearly half an hour, Professor Chang Ning spoke, "Mrs. Lin, your health is quite good. However, you neglected your health during your last pregnancy. Rushing into another pregnancy may have adverse effects on the second child. I recommend undergoing rehabilitation while taking Chinese medicine. Physical therapy is necessary, and it will take three to five months to prepare."

"Okay," Lin Yuanyuan nodded.

Then Chang Ning prescribed Chinese medicine for Lin Yuanyuan and explained the details of the medication to the young doctor.

After obtaining the prescription, Ye Cheng and Lin Yuanyuan headed to the pharmacy to collect the medicine and apply for a rehabilitation physical therapy package.

Traditional Chinese medicine was relatively inexpensive, costing over a thousand yuan per dose. A pack of seven doses costs less than 10,000 yuan.

However, the rehabilitation physical therapy package was quite expensive, costing 88,000 yuan per treatment course, lasting at least three months, and totaling hundreds of thousands of yuan.

Regardless, Ye Cheng was willing to pay for effective treatment.

Lin Yuanyuan had her first physical therapy session that day.

"How do you feel?" Ye Cheng asked eagerly as Lin Yuanyuan emerged.

"I've never felt so relaxed..." Lin Yuanyuan began to recount her experience with rehabilitation and physical therapy.

There were acupuncture sessions, massage therapy, and other programs that left her feeling rejuvenated.

Ye Cheng noticed that Lin Yuanyuan's overall mental state seemed much improved.

In the following days, Lin Yuanyuan took Chinese medicine daily and attended physical therapy sessions at the hospital. After completing one treatment course, the results were significant.

Ye Cheng was amazed by the effectiveness.

No wonder so many affluent individuals sought out Professor Chang Ning; her methods were truly remarkable.

Although costly, it was undoubtedly worth it.

In the blink of an eye, April came to an end.

The Xinghai Guild held its first gathering for contracted anchors.

After several months of development, Xinghai Guild had grown rapidly, with over 300 contracted anchors.

While this number was modest compared to S-level guilds, Xinghai Guild prioritized quality.

Each contracted anchor adhered to the company's guidelines and achieved commendable results.

Currently, more than 50 contracted live broadcasts have over a million fans each, with others having hundreds of thousands of fans.

The most popular anchor wasn't LG King, who was the first to operate, but another account, Crazy Little Plum. Within three months, it had amassed over 9 million fans across multiple platforms.

LG King ranked second with over 7 million fans.

Ye Cheng valued Crazy Little Plum more than LG King for its engaging live broadcast style and rapid fan growth.

Crazy Little Plum, actually a pair of twins, primarily created humorous short videos.

After receiving extensive training from the guild, Lin Xuanyu, Ye Cheng's brother-in-law, had significantly improved his live broadcasting skills and now had over three million fans.

The guild's reputation and influence were on par with those of an S-class guild.

Ye Cheng planned to officially launch the guild's first live broadcast of goods.

Therefore, this gathering wasn't merely a celebration but also an opportunity to provide live broadcast training for all contracted anchors.

Ye Cheng, leveraging his experience from his previous life, personally designed the training program.

The event was held at a resort hotel, with direct and indirect costs totaling over three million yuan, covering travel, meals, and accommodation for all contracted anchors.

This investment aimed to foster a sense of belonging among the anchors and solidify their loyalty to the guild.

Moreover, it was an effective strategy to prevent anchors from leaving or going independent after gaining popularity.

The current Xinghai Guild has grown significantly, boasting hundreds of employees and even its own legal department.

Ye Cheng and Li Renbo, dressed in formal attire, stood on the balcony, overlooking the gathering below.

"Old friend, after this gathering, Xinghai Guild will gain widespread recognition in the live broadcast industry," Li Renbo remarked.

He admired Ye Cheng's strategic vision for the guild.

Negotiations with Douyin's official operations department had secured a pilot function for live streaming of goods for the Xinghai Guild.

The success of this initiative would not only benefit the guild but also elevate Mr. Zhang's status within Douyin's official hierarchy.

"Whether we succeed or not depends on our efforts," Ye Cheng replied. "However, we must ensure that the products featured in the live broadcasts are carefully selected and of the highest quality."

"Boss, don't worry. The brands I've chosen are reputable, and we'll offer competitive prices," Li Renbo reassured him.

In the past two months, he has traveled extensively to secure partnerships.

As several suited figures approached on the red carpet, Li Renbo exclaimed, "Boss, Mr. Zhang from Douyin has arrived."

"Let's go greet him," Ye Cheng said with determination.

This gathering wasn't just a celebration; it was a crucial step towards establishing Xinghai Guild as a major player in the live broadcast industry.