"Scarlett was badly hurt, clearly she was beaten up and sent to the hospital by Melody, who bought her way onto the cast!"
In an instant, the barrage of comments targeted Melody.
Melody was utterly speechless. I immediately contacted our PR company to implement our pre-planned crisis management strategy.
First, a nurse from the hospital came forward stating that both women had suffered from falls.
Then, a video of Scarlett charging at Melody shot to the top of trending topics.
Before Scarlett's camp could respond, crew members from the set leaked stories about Scarlett throwing tantrums, breaking things, and treating staff poorly.
The issue was that it wasn't just one crew member making these claims.
Soon, "Scarlett's Diva Behavior" was trending.
This included digging up past incidents where she had lashed out at fans and treated them terribly.
Scarlett's team chose to stay silent on the various leaks.