Chapter 99: Yin Dongrui's Big Order
Yin Jianlin had great confidence in his ability to judge people. There were few people he couldn't read, and Li Yi was one of those intriguing individuals.
But that wasn't what mattered the most. What stood out to Yin Jianlin was the drive and determination in Li Yi's eyes.
As the saying goes, people who accomplish great things aren't concerned with petty details. While his son, Yin Dongrui, was also impressive, he had inherited some hesitations from his mother.
In contrast, Li Yi, a newcomer to Haidong City, had boldly come to pitch a sale to him, bringing a batch of refrigerators. Yin Jianlin was sure Li Yi had been prepared for rejection, but that didn't deter him. This era lacked such young people—those with the shameless courage to take risks.
This boldness was essential in business. The more shameless and daring one was, the more likely they were to succeed and grow stronger.
For Yin Jianlin, this deal wasn't just a business venture. It was an investment in Li Yi.
From an interest standpoint, expanding into Jiangcheng was a gamble that could bring significant benefits. If it paid off, not only would he gain Li Yi's trust, but he would also stand to earn substantial profits.
But if it didn't work out, the loss would be manageable, and there wouldn't be any major repercussions. That's how businessmen think—everything is calculated meticulously.
But was Li Yi simply being calculated in return?
The answer was no!
While Li Yi might not have a rich background, he could leverage the Yin family's influence in Yanbei City through this partnership. It was a classic case of "borrowing chickens to lay eggs."
Li Yi knew that if Yin Jianlin agreed, his plan would succeed. With the home appliance business handled well, he could quickly earn enough money to launch his next plan: acquiring the meat processing plant.
Li Yi was confident he could take over the plant. While there were many wealthy people in Jiangcheng, few would consider acquiring such a troubled, restructured meat processing plant. Why would they? It was too messy and not a smart investment.
But Li Yi was different. He had a bigger plan. The meat plant would serve as a stepping stone, bringing him closer to his ultimate goal: economic freedom.
After shaking hands and signing the contract, both parties left with a sense of accomplishment. They believed they had made a good deal, but neither knew just who had gained the most from it.
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The next hour was spent finalizing the details of their cooperation. The Yin family would supply Li Yi with products at the wholesale price from their home appliance exhibition center. Payment would be settled after the products were sold.
Li Yi's responsibility was to open new sales channels in Jiangcheng and set up a new exhibition center, using the Yin family's brand name. The partnership would be a joint venture: Li Yi would own 51% and the Yin family 49%.
As for the imported refrigerator business, Yin Jianlin said it would be handled by Li Yi and his son, Yin Dongrui. This was a deal they had arranged earlier.
Li Yi knew this was a favor extended by Yin Jianlin, one that also served to train his son for greater independence in business.
But what truly surprised Li Yi was the exciting news shared by Yin Dongrui before he left.
It turned out that the ten LG refrigerators displayed at the exhibition center had been bought by a big boss from Haidong. Not only that, but the buyer also placed an order for a thousand more, claiming it was a benefit for their employees!
This development was so shocking that even Yin Dongrui was caught off guard. But, as a businessman, he knew a good deal when he saw one, and he immediately approved the order.
This meant that Li Yi now had an order for 1,200 refrigerators—an amount few could handle.
Li Yi was confident he could fulfill the order. With 800 units already secured, only 200 more were needed to meet the total quantity. This was well within his reach.
Excited, Li Yi and Yin Dongrui agreed on the next steps. He quickly returned to his room, filled with enthusiasm. A huge order of 1,200 units would bring him roughly 2.2 million yuan in profit!
More importantly, by securing this deal, Li Yi had successfully gained the support of the Yin family, which would make his future plans much easier to execute.
The next morning, Li Yi visited Li Rusong and placed another order for 500 refrigerators, bringing his total order from LG to 1,500.
Out of these, 1,200 units were designated for the Yin family, while Li Yi planned to sell the remaining 300 at the newly established Jiangcheng Jianlin Home Appliances Exhibition Center.
With this all in place, Li Yi rushed home on the same day, while the first batch of products from the Yin family was already on its way from Yanbei City.
As Li Yi sat on the train, an idea suddenly struck him. He began thinking about the express delivery industry that would take off in the next 30 years.
While transportation had improved in the 1990s, many people still couldn't afford a car. When they bought large home appliances, they often struggled to get them delivered to their homes. And if any problems arose, there was no one to turn to.
Li Yi's idea was to offer a home appliance service with the convenience of one-year warranties, seven-day returns, and door-to-door delivery.
What's more, this could lay the foundation for a delivery service. Once the market was ready, Li Yi could even start his own delivery company—something that would prove highly profitable.
The idea took root in Li Yi's mind and excited him further. But at the same time, he couldn't help but think about how much work he was doing lately. It had been several days since he last saw his family, and he wondered if Xu Qingnan had been managing everything well at home.
After all, she had to take care of the children and the store on her own. It must have been tough.
Li Yi sighed. There were benefits to being poor, but there were also challenges to becoming rich.
Reflecting on simpler times before his business pursuits began, he realized he had enjoyed the days when he could pick up his daughter from school and spend time with Xu Qingnan. Though tiring, it had been fulfilling.
Now, his days were packed with endless work—but that was the price of ambition.
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